New Tricks To Increase Adsense CPC 2016

Methods To Increase Adsense CPC (Click Per Cost) 2016

1. Keyword ( Niche)

 

First thing, first choosing a right niche for your blog or website is of utmost important. Cost Per Click or CPC of an ad directly depends upon the topic on which you’re writing your blog.Well! Let me clarify one thing here that you’re going to choose niche however there are niches that can pay you high CPC. Yes! Here is the list of niches that can give you high return, I have arranged them in decreasing order of CPC.

• Domains – Blogs on Internet Domains Like Yahoo, Go Daddy etc. It pays highest CPC.
• Gadgets – Tech Gadgets like Apple products
• Google – Google Products
• Microsoft – MS office
• Banking
• Automobile
• Health
• Real Estate
• Home Loans
• Jobs
• Dating & Romance – It pays lowest CPC.

 

2. Content

 

Second thing is the content, you must write content that should answer readers query. So before writing blogs try to find what your readers are searching on the Internet and then try to present them with solutions.

Remember you should always directly engage with your readers. Your content must be tailored according to your niche so that more and more readers can read your blogs. Hence good content will certainly ensure higher Adsense CPC rates. More over, Good content is what search engine loves, hence more click and more revenue if your ad is highly targeted and your traffic is from the countries like U.S.A, U.K. When you do a Keyword research, make sure to use Approximate CPC column.

3. Choose Ad Sizes

The most popular Ad sizes among advertisers are 720×90, 300×250 and 160×600. These ad sizes have lots of competition among advertisers so usually these ad sizes have very high CPC.

hen ad format must be text because text ads have higher CTR (click through rate). You can even try ad format for both text & image simultaneously as it gives you more CPC. Image ads are usually less preferred for both reasons less CTR and lower CPC. Though at times, depending upon the niche and blog type, image ads perform better in terms of higher CTR but CPC won’t be as good as text ads. Anyways, as I mentioned above it differs from niche type and most important ad placement.

4. Country

 

Observe your Adsense report and you’ll get to know which country has high CPC for Adsense. Focus on getting more traffic from those high-CPC countries. One of the most important factor that can increase CPC is the country you are targeting. For example a click on an ad from USA can pay you up to $2 to $3 and click on same ad from India can end up paying only 20 to 30 cents.

Hence always tailor your blog and its content to audiences in English-speaking countries. It will also increase Page Rank of your website. So always keep in mind the country you are targeting.

5. Ad Review Center

In Google Adsense you will find Ad Review Center. You can go there and see yourself how much each ad category is paying you. This will show you different ads category that are showing on your website. If you find that any ad category is not paying much then feel free to block that category.
Try to block those category which are completely irrelevant to the content or niche of your blog. Suppose blog is about Technology then block the ad categories for Dating, Politics, Religion etc. This will surely increase your CPC and Adsense revenue.

 

6. Some Other Tips To Increase Adsense CPC 2016

 

• Don’t block ad categories. I know there are some violent/sensitive category on Adsense than you can block too (such as Black Magic, Gambling, Drugs & Supplements, Dating, etc.) but blocking them will lower down competitions over your ads. Hence, lower CPC.

• Try to avoid link units. Link units are great, putting them at sidebar or below navigation bar led to very high click-through rate but these ads have very low CPC. So, if it’s not benefitting you to earn more, remove it from your website. It will not only take off your clicks but also lower down the overall CPC.

• Use DFP. Double-Click For Publishers (DFP) let you to serve both direct advertisements and adsense advertisements on same ad slot, depending on which costs high. So, putting direct advertisement cost slightly high will increase competition on that ad slot hence Adsense, to take over the ad slot will start serving more expensive ads. Do it carefully!

• Number of Ad Units. If you can, put only two ad slots on a webpage (you can do experiments to check if it’s helping or not). Lowering number of ad units usually results in high CPC.

• Do experiments. Keep doing experiments with different ad sizes, different ad formats, etc. Who knows! Perhaps you’ll end up in discovering new Adsense optimization trick.

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